/brand·

positioning/

:the unique value that a brand presents to its customer, its position in the marketplace, and how it differentiates itself from the competition.

Services

At Boa Vista Consulting we help leaders, founders, and forward-thinking professionals transform big vision into clear, confident, and compelling brand strategy.

Whether you're refining your message, reimagining your identity, or repositioning your brand for a new level of visibility—our work meets you where you are and helps move your brand to where it’s meant to go.

With over 15 years of experience in strategic brand development, our work blends insight, positioning, storytelling, and brand psychology to help you build a legacy brand that leads with purpose and stands the test of time.

You bring the vision. We’ll help you build the brand that carries it forward.

Our Core Offerings

  • A 90-minute deep-dive for leaders seeking clarity around their brand message, positioning, or next move. Ideal for those in a season of change, evolution, or expansion.

    Includes:

    • Pre-session brand audit + intake

    • 90-minute live strategy session

    • Post-session summary + email support

    Learn more →

  • The Legacy Brand Bootcamp

    A 6-week brand development intensive for founders, creatives, and consultants ready to align their brand identity, messaging, and positioning with their purpose and market goals.

    Focus Areas:

    • Brand foundations: archetypes, voice, story

    • Messaging clarity: tagline, brand pillars, positioning

    • Strategic brand direction: pricing, audience, and visibility plan

    Apply now →

  • The Visionary Vault

    A high-touch consulting partnership for leaders scaling personal brands, signature offers, or visibility platforms. This is custom brand strategy, done in partnership—with your goals, voice, and legacy in mind.

    Scope may include:

    • Brand clarity and visual identity refinement

    • Core messaging + content direction

    • Strategic positioning + expansion planning

    • Ongoing advisory support (3–6 months)

    Apply for The Vault →

Specialized Consulting Services

Available à la carte or as custom packages for organizations or multi-brand founders.

Brand Development & Positioning

For founders, startups, and emerging organizations ready to clarify their voice, define their identity, and build a brand that stands the test of time.

  • Brand Audit & Competitive Analysis

  • Brand Identity, Messaging & Positioning

  • Brand Reputation & Thought Leadership Strategy

  • Media Training & PR Strategy

Marketing & Content Strategy

For brands that want to be seen—strategically. Marketing isn’t about doing more; it’s about doing what works. We help you design intentional, data-informed marketing strategies that drive real business growth.

  • Marketing Strategy & Budget Planning

  • Digital & Traditional Media Buying

  • Website & Social Media Content Strategy

  • Speech Writing & Public Speaking Prep

High-Impact Brand Experiences

For businesses ready to show up boldly and make their presence known. We create memorable brand activations that are both strategic and experiential. Every detail is designed to deepen emotional connection, drive engagement, and elevate brand perception.

  • Grand Openings & Product Launches

  • Brand Reveal Events & Pop-Up Activations

  • Executive Marketing Operations & Team Development